AltunQotka Business Blog

Posts Tagged ‘fundraiser’

Looking for good school fundraiser? Cookie dough sales are an easy moneymaker. What is a cookie dough fundraiser? The basic concept is the same as all order taker fundraisers. You equip your sellers with a brochure, an order form, and a basic sales script.

Your group does catalog sales of a three-pound tub of cookie dough. Average retail price is $10 per three-pound tub. The dough comes in a wide variety of flavors, including some that are sugar free.

Some suppliers are now offering the dough in pre-sliced packages to further simplify the baking process.

Others are offering it in a dry mix that doesn’t need to be refrigerated. All you do is add water, mix by hand, and you have your cookie dough ready for baking.

Profitability
Most fundraising companies offer the three-pound tubs of cookie dough at a 40%-50% discount. Some suppliers also offer a larger four-pond tub for slightly more.

Cookie dough needs to be refrigerated, so this fundraiser requires a little more delivery preparation.  Kids like selling this because it’s something that they enjoy themselves.

The average seller makes ten sales or approximately $100 in revenue. That translates to roughly $50 in profit per seller, which is quite good.

Factors affecting your cookie dough fundraiser profitability include freight charges, quantity discounts, quality of the brochure, number of available cookie dough choices, and the need to keep the dough refrigerated.

This product works well for both elementary school and high school fundraising.

Larger groups can easily earn a quantity discount above 50%. As always, do an RFQ fax quote to the supplier list and get your best possible discount up front.

Sales Tips
Here’s what they need to do to sell:

1 – Smile, use their name in greeting, and introduce yourself
2 – Use the power of “because” (give a reason why)
3 – Ask for their help (ask for the order)
4 – Make eye contact and suggest a favorite

Example sales script: (Keep it short & sweet)

Hi, Mrs. Johnson! (Smile & make eye contact)

I’m Jimmy Roberts from down the street. (Hand over sales flyer with large bold print)

Our school is doing a cookie dough fundraiser because we need new computers.

Can you help us out with a $10 contribution? That gets you a three-pound tub of cookie dough. My favorite is the chocolate chip, but peanut butter is real popular too!

(Pause and wait for a response)

The important points are to smile, use a sales flyer, use the word because, ask for their help, and suggest an order size, then wait for a response.

Each prospect has a potential dollar value to your organization. Don’t waste prospects by not being prepared. Make sure all your sellers know what to say and how to say it.

Car wash fundraisers are a proven money-maker in virtually every community. All you need are willing volunteers, a high-traffic location with good visibility, and some attention getting signs.

You can put a car wash fundraiser together on short notice, but they work best with a little planning. Here’s how to get started…

Things To Do List
1- Line up a location with good main road frontage
2- Ensure it has suitable water access
3- Assemble supplies list – hoses, buckets, wash towels, dry towels, squeegees
4- Assign each volunteer an item from the supplies list
5- Make 8-10 poster board signs in high-contrast colors
6- Arrange your volunteers in 2-hour shifts
7- Get advance publicity, if possible

How To List
1- Organize your group into teams – Promotion, Sales, Wash, Dry
2- Promotion team attracts new clients with signs
3- Sales team explains offer (use flyer for quick info) and up-sells clients
4- Wash team soaps, scrubs, and rinses each car
5- Dry team gets water residue off, vacuums, does tires, etc.
6- Have at least two lines so you can wash two or more cars at once
7- Wash cars for six to eight hours (Saturday 9:00 to 3:00 preferred)

Your fundraiser’s success will depend on the weather. If you can wash 12 cars an hour (one every 10 minutes in each line), you can raise $500- $1000 in one day.

Remember to put together a quick flyer that includes the reason why you’re raising funds and clearly states the price. You can even offer some extra services such as providing high-gloss tire treatment or vacuuming interiors for an additional fee.

Car Wash Fundraiser – Success Tips
1- Location, location, location!
2- Sell car wash fundraiser tickets in advance
3- Use a flyer that clearly explaining why you’re raising funds
4- List all prices concisely in large, bold type
5- Up-sell to include additional services
6- Partner with another group if your head count is low
7- Increase revenue with an extra offering such as a 2-for-1 pizza savings card

Alternatively, you can advertise a free car wash and just ask for donations for your cause.

Often, this can raise more cash than stating a specific price, because people will see a group of volunteers working hard and having a good time, and may part with their money more easily.

Final Advice
Make sure to keep the event fun for all your participants and your customers. Play upbeat music. Provide soft drinks and snacks to keep the energy level up.

Keep safety in mind. Be sure to get volunteers to hold and wave signs toward passing traffic, not just volunteers to wash cars.

If you have time, get your car wash fundraiser some publicity coverage in the local newspaper, or by posting signs a day or two in advance.

Looking for tips on writing a better fundraising letter? Use these quick tips
to craft your next donation request letter. Feel free to modify the sample
letter below to fit your specific needs.

-Good news – Always start the letter with a series of good news
-Use bullets to build momentum and make entire letter entertaining and informative
- Use foreshadowing to tease your reader and keep him or her reading.
- Create a widow at the end of the first page (a thought that’s finished
on page two)
- Make your reader turn the page
-Describe what you want to do next
- Tell what you’re going to do.
- Why you’re going to do it.
- How you’re going to do it.
- What results you expect.

List suggested contribution amounts
- Use even numbersin graduated amounts
- Offer a monthly auto charge credit card option ($10 a month is $120 a year)
- Include a blank line for write-in amounts
-Remind readers that their contribution is your budget – Your successes have been possible because of their past contributions
- Thank them!

Use P.S.’s for skimmers
- May titillate skimmers and get them to read the entire letter.
- To create a sense of urgency.

Sample Donation Request Letter

Date

Dear Name of sponsor,

On (date of event), I will join hundreds of others to help end the devastating effects of multiple sclerosis by (riding/walking/skating) in the MS (event name). By making a pledge on my behalf, you are supporting research and local services to those affected with this unpredictable disease.

Give details – Tell your story: I have a personal stake in this particular event. My (dad, aunt, sister) has MS. Not only do I want to help him/her, but also the many others diagnosed with MS. MS is a disease that affects the central nervous system. Some symptoms of MS may include loss of balance, impaired vision and hearing, fatigue, muscle weakness and, in some,
paralysis. Even simple everyday living skills become increasingly difficult.
Everyone is affected differently by these symptoms.

My goal is to raise at least (specify dollar amount) this year, which represents $1 for every person with MS registered with our local MS Chapter. Please help me reach that goal with your pledge. Your donation is tax deductible. If you wish, you may mail all or part of your payment amount today in the self-addressed stamped envelope enclosed with this letter.

Otherwise, I will collect your pledge after the event. Please make your check
payable to the National MS Society. My deadline to get my pledges in is (deadline date).  Following the event, I will send out a brief recap of the MS (event name) to all my sponsors.

Thank you in advance for your support. Please call me if you have any questions or comments about the MS (event name).